What if your favorite plush toy didn’t just sit on a shelf—but came to life in a whole new way?
That’s the idea behind DinoDogs - a world where dinosaurs and dogs combine to create something completely new, exciting, and collectible. And now, for the very first time, we’re bringing DinoDogs to life through our Kickstarter campaign.
This launch is more than just introducing a product. It’s about inviting early supporters into something bigger—a growing universe of stories, characters, collectibles, and play. For those who get in early, there’s something truly special waiting.
What Makes DinoDogs Special?
First of all, DinoDogs are the first ever dinosaur-dog hybrid plush toy ever! Second, at the heart of DinoDogs is a simple but powerful idea: blending physical and digital play into one seamless experience.
Each DinoDog plush comes with a QR code on its tag. When you scan it, you don’t just get information, you unlock a moment of discovery. Your DinoDog egg appears, shakes, cracks, and bursts with light until it explodes and unlocks your very own digital DinoDog collectible card with different rarity levels (details below).
It’s interactive. It’s surprising. And it turns every DinoDog into more than just a toy - it becomes part of a collection.
Who Are the DinoDogs?
We’re launching DinoDogs with five original characters, each designed to capture the best traits of both dinosaurs and dogs. These are our First Generation DinoDogs. As the company expands, we will be launching new breed combinations and even magical creatures you didn't know even existed.
Meet the Crew!
Breaker - Golden Retriever & T-Rex
Breaker is the fearless leader of the DinoDogs pack - a powerful mix of T-Rex strength and Golden Retriever heart. Bold, energetic, and always ready for action, Breaker charges into every adventure with confidence and a big bite to match. His natural leadership keeps the team united, and when things get tough, he unleashes his special power, Titan Bite, delivering unstoppable force when it matters most.
Axel - Triceratops & Bulldog
Axel is the powerhouse of the DinoDogs crew - a sturdy blend of Triceratops strength and Bulldog toughness. With his massive build and unstoppable force, Axel can take on any challenge, though his goofy personality and constant drool keep things lighthearted and fun. When it’s time to get serious, he unleashes his special power, Thunder Slam, crashing down with incredible force that sends a shockwave through the area.
Piper - Pteradactyl & Poodle
Piper brings grace and creativity to the DinoDogs team - a unique mix of Poodle charm and Pterodactyl flight. Soaring high above, she can swoop in with speed and precision, all while carrying a deep love for music that adds a special rhythm to every adventure. When danger approaches, Piper activates her special power, Wing Shield, creating a powerful barrier of wind and feathers to protect herself and her friends while deflecting attacks.
Harley - Brontosaurus & Maltese
Harley is the calm and thoughtful heart of the DinoDogs - a gentle blend of Brontosaurus size and Maltese charm. With her long reach and sharp intelligence, she’s always thinking a step ahead, bringing a steady and reassuring presence to the team. When things get out of control, Harley uses her special power, Tail Lock, wrapping her powerful tail around objects and troublemakers to keep them locked in place.
Kai - Dalmation & Velociraptor
Kai is the speedster of the DinoDogs pack - a fearless fusion of Velociraptor agility and Dalmatian energy. Quick on his feet and always ready to leap into action, Kai can outmaneuver almost anything in his path. His bold spirit and nonstop drive make him a force to be reckoned with, and when he unleashes his special power, Inferno Howler, his blazing roar ignites into fiery soundwaves that can do serious damage.
What's the Plan for the DinoDogs Brand?
These aren’t just characters and plush toys, they’re the foundation of a growing world that kids can connect with, collect, and explore.
That world is already taking shape beyond the plush toys.
We’ve released three DinoDogs books:
- DinoDogs: The Journey Begins
- DinoDogs: Goodnight, Sleep Tight
- DinoDogs: The Frozen Forest Mystery
And there’s much more on the way, with new stories ready to be brought to life:
- The DinoDogs Save Christmas
- A Season of Sharing: The DinoDogs Discover Hanukkah
- The DinoDogs and the Mischievous Marauder Monkeys
- The DinoDogs Save the Runaway Railroad
- Axel Searches for a Birthday Gift
Each story expands the DinoDogs universe, giving kids more ways to engage with the characters they love. Our dream is that one day these stories, and more, will be animated shows and movies that kids can enjoy on a whole new level.
Plans are already in motion for the DinoDogs TCG (Trading Card Game), inspired by collectible games like Pokémon and Magic The Gathering. This will bring strategy, collecting, and gameplay into the experience, and those early physical cards from Kickstarter will become part of that journey.
We’re also working toward a DinoDogs clothing line, additional toys, and new collectible experiences that continue to expand the brand.
This isn’t just a product launch - it’s the beginning of an epic brand with endless potential.
The DinoDogs Trading Card Game
As a special reward exclusively for Kickstarter supporters, backers who hatch a digital DinoDog collectible card during the campaign will also receive the matching physical version of that exact card when the DinoDogs TCG (Trading Card Game) officially launches. Your Kickstarter purchase is what secures this future physical collectible — connecting your original digital hatch directly to a real-world trading card tied to your support of the project.
That means when you scan and reveal your DinoDog collectible, you’re not just unlocking a digital experience — you’re claiming a future physical trading card version that represents your place as one of the very first DinoDogs supporters. This special connection between digital discovery and physical ownership is being created specifically for our Kickstarter community.
The DinoDogs TCG is inspired by legendary trading card games like Pokémon and Magic: The Gathering, while introducing its own original gameplay systems, characters, and collectible mechanics. Players will build strategic decks using multiple card types, including:
Creature Cards - DinoDogs and other prehistoric or magical species used to battle and defend
Relic Cards - powerful items and ancient artifacts that introduce unique gameplay effects and strategic advantages
Rune Cards - energy-based spells and abilities that can alter battles, power up creatures, or disrupt opponents
Energy Cards - used to activate creatures, relics, and runes throughout gameplay
We already have the core DinoDogs TCG universe mapped out, including gameplay mechanics, card systems, rarity structures, lore, characters, and future expansion ideas. From powerful legendary DinoDogs to mysterious relics and rare collectible pulls, the DinoDogs universe is designed to grow into a deep and exciting experience for collectors and competitive players alike.
Our goal is to create a fun, strategic, and highly collectible game that appeals to both kids and longtime TCG fans. We believe DinoDogs has the potential to make a major impact in the trading card community by combining imaginative world-building, engaging gameplay, and collectible excitement into one connected universe.
Now, more about the cards themselves…
There are six different rarity levels in the DinoDogs universe. The rarer the card, the more powerful, collectible, and significant it becomes within the game:
The DinoDogs Origin Story
DinoDogs started with a simple conversation between co-founders Joel and Mike.
As operators of a digital marketing agency, they had spent years helping other brands grow, but always had the desire to build something of their own. Something tangible. Something meaningful. Something for families.
When they asked themselves what kids love most, the answer was obvious: dogs and dinosaurs.
So they asked a simple question: Why not combine them?
That idea sparked the creation of DinoDogs, and from there, the vision quickly expanded into a full universe of characters, stories, and collectibles.
Kickstarter is the First Step in Bringing that Vision to Life.
"We chose to launch here because we wanted to build DinoDogs alongside a community from day one. Early backers aren’t just customers - they’re part of the foundation. They help shape what comes next, and in return, they get access to experiences and rewards that won’t be available later."
And that’s exactly what makes this moment special.
Because when you back DinoDogs early, you’re not just getting a plush toy. You’re getting:
- An interactive digital collectible
- A future physical version of that collectible
- A place at the very beginning of a growing universe
Years from now, as DinoDogs expands into games, stories, and more, early backers will be able to say they were there from the start.
This is your chance to be part of something new.
Scan.
Hatch.
Collect.
Help bring DinoDogs to life.
👉 Join our Kickstarter and secure a First Generation DinoDog!